One of the most important challenges a networked world poses to ministry leaders is that life and faith do not happen in predictable places, times, or in ways that we might expect.
Instead, people have multiple levels of belonging and participation across a range of networks. We may define people in relationship to the church, but that is not necessarily how they define themselves. Individuals increasingly define themselves by the networks which they create and in which they participate.
If we want to speak and lead in ways that are culturally resonate, we must engage and relate, as life does, in networks—and at the outset of the twenty-first century, that undoubtedly includes digital social media.